A Guidebook To Strategic Planning in Emerging Markets | Emerging Markets Insights

A Guidebook To Strategic Planning in Emerging Markets

By Chris Moore | Published September 16, 2011

The following three posts are an essential resource to assist senior executives in their strategic planning process for emerging markets:

1) Is the traditional strategic planning process too reliant on faulty assumptions or incomplete data in emerging markets?

2) Do companies adopt a strategic planning process that is too industry-specific that fails to account for the rapidly changing economic environment in emerging markets?

3) Are mid- and lower-level managers placing enough priority on strategic planning, and am I doing enough to improve their planning capabilities?

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